Reports To: Vice President Development and Marketing
Position Summary: The Marketing and Public Relations Specialist (MPR Specialist) supports the mission of the International Crane Foundation (ICF) by planning, directing and managing ICF’s marketing strategies, communications, and public relations. The MPR Specialist will be a key spokesperson for ICF with the media and ICF membership; building brand awareness with targeted audiences; and collaborating with other communications and development staff across ICF.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Position Background and Summary:
The endangered Whooping Crane is the rarest crane species in the world and one of the rarest bird species in North America. From a low of only 22 individuals in the early 1950s, Whooping Cranes are slowly coming back from the brink of extinction. Federal and state governments and conservation partners have spent significant resources and used their best science to help Whooping Cranes recover. However, now that Whooping Cranes are more prevalent, they are being illegally shot at an increasing and unsustainable rate. ICF is launching a Keep Whooping Cranes Safe (KWCS) 5-year initiative that intends to (1) create communities that care about Whooping Cranes where the cranes are most at risk, (2) involve citizens in their protection, and (3) work with partners and the criminal justice system to increase negative consequences of shooting Whooping Cranes.
The KWCS Coordinator will provide leadership and coordination for the initiative and be responsible for assuring progress toward the initiative’s three goals outlined above. This is initially a two year position with the potential for extension to the full duration of the initiative (envisioned for five years).
The KWCS Coordinator will spend the majority of her/his time working with communities to foster awareness and caring for Whooping Cranes and involving community members in actions to safeguard Whooping Cranes in their areas. Toward the first goal, creating communities that care, s/he will work initially in several pilot communities (likely in Alabama, Wisconsin, Indiana, and Texas) in areas where Whooping Cranes have been shot. During the first year, the coordinator will learn about the communities, identify key players, engage outreach agents in each community, and work with those outreach agents to develop social marketing pride campaigns aimed at creating communities that care. During the second year, the coordinator will work very closely with the outreach agents and other key players in the communities to implement the pride campaigns, evaluate their successes, and translate what we learn into a plan to expand efforts to other communities along Whooping Crane flyways. In addition, the coordinator will work with others to design and develop “Migration Sensation”, an interactive multi-media environmental education tool to help upper elementary and middle school age children learn and want to do something about threats to Whooping Cranes.
Toward the second and third goals, involving citizens in their protection and increasing negative consequences, the coordinator will form appropriate partnerships to assure hunters are educated to know how to identify Whooping Cranes in all conditions; to involve hunters, land-owners and other citizens in monitoring and keeping “watch” over the Whooping Cranes in their areas; and to work with many different groups to increase public outcry and negative consequences when Whooping Cranes are shot.Read more...
The International Crane Foundation invites applications for the position of Aviculturist.
The Aviculturist will be part of a team of five full-time aviculturists and reports directly to the Curator of Birds. S/he will work closely with aviculture staff and interns to insure the proper care and breeding of ICF's captive population of cranes, and assist with the implementation of genetic and demographic management goals through AZA and other regional or global management programs. The position will work closely with Veterinary Services to coordinate preventative medicine programs and clinical care of birds.
A current focus of our collection is to provide birds to support reintroduction of endangered species of cranes into the wild, especially Whooping Cranes. The Aviculturist will participate in all aspects of breeding and rearing cranes for release, including isolation rearing techniques. This is a full-time position offering a competitive salary and benefits.